Friday, 12 January 2018

CELEBRITIES NOW LIABLE FOR PRODUCTS THEY ENDORSE: AMENDED CONSUMER FORUM BILL

The amended Consumer Forum Bill introduced in the Lok Sabha during the Winter Session promises to fight propaganda by ensuring that celebrities who endorse products will be held jointly liable in case of faulty or misleading advertisements. The manufacturers would be fined up to Rs 50 lakh and will have to serve a jail term of five years if the Bill becomes a law. Celebrities will also be banned from endorsing products for a year and further offences would lead to a three-year ban.



DECCAN CHRONICLE NEWSPAPER


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